Web
Marketing - Site Usability Analysis
Analysis, not Paralysis
We know from experience the difficulties you face. Most often, the process
of creating your online presence creates a strategic bottleneck, and
for many companies the concept of web site planning goes right out the
window, as they wade through a sea of options.
Web Marketing Report Card
Our analysts take an objective look at your
web site to determine its readiness for effective web site marketing.
To determine
your online visibility we perform several integral tests: Keyword
Analysis and Re-engineering; Traffic Analysis; Paid Traffic
Analysis; Competitive Analysis; and Web Site Popularity
Analysis. The result: how you stack up against your competition and
your web marketing potential. We also provide a summary of your web
site's major usability issues.
Site Usability Analysis
Usability is one of the most important aspects of a successful e-commerce
web site. We perform 22 critical web site usability tests; including:
Browser, Platform, and Resolution Compatibility; Dead Links; Design
Usability and Quality; Load Time; Keyword Density; Keyword Relevance;
and Search Engine Compliance. Combined with our Web Marketing Report
Card, this analysis is a powerful tool to help build and maintain
your online
presence.
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